Video Press Releases
Harness the power of YouTube, social networking sites and online media outlets by using video clips to promote your events and developments.
By sending out PR-focused, broadcast-quality video interviews with your written press releases, you give journalists ready-to-use content and significantly increase the chances of getting your message seen by millions.
The power of video press releases
Video press releases – also known as video news releases – are powerful:
- They maximise the exposure of good news
- They help you handle bad news – on your terms
- They’re edited, so ensure that you sound good
- They give your story more prominence
- They save you time and money
Maximise your media coverage
Demand is growing for on-demand video content.
- Many newspapers and magazines regularly upload video stories to their online sites.
- There is huge interest in video clips on sites like Facebook and Twitter.
- Search engines look for video content when ranking websites, so you can improve your ranking simply by adding your video press releases to your own site.
What do we offer?
We believe it’s not just about the video itself, but about the key messages it contains.
Our experienced,video journalists produce PR-focussed interviews with your organisation to send to the media and upload to your website.
In addition to producing the video interview, our public relations team can also write a tailored press release to accompany it and distribute it to the media.